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小黄猫传媒, partners vaccinate thousands to battle COVID-19 and bridge equity gaps聽聽
Photos and story by Amy Corliss
Oregon healthcare providers and partners successfully of the state鈥檚 total population in less than a year, a milestone that has proven to significantly reduce the impacts of COVID-19 on Oregon residents.
小黄猫传媒, in partnership with a number of dedicated community organizations, agencies and healthcare institutions, contributed more than 7,500 vaccinations to these efforts – with a specific focus on helping to bridge equity gaps. For instance,聽clinics hosted by 小黄猫传媒’s Southeast Campus served more than 600 community members on a given day. Other clinics were hosted at the college’s Willow Creek Center in Washington County and at the Cascade Campus in North Portland. 小黄猫传媒 even coordinated a testing site at Cascade with Multnomah County.
The Strategic Plan: Belonging
- The 2020-2025 Strategic Plan prepares the college for the future of higher education.聽Part of the plan is creating a sense of belonging and well-being for every student. This means 小黄猫传媒 works to ensure every student, staff and community member has the opportunity to access key resources, develop intercultural competencies and feel they belong.
Many of the systemic inequities within the healthcare system were highlighted and exacerbated by the pandemic, leading to lower vaccination rates, disproportionate hospitalizations and deaths, and a greater financial burden for marginalized communities. This recognition prompted discussions about how 小黄猫传媒 could help.
Together, with input from a range of stakeholders, including the college’s ESOL (English for Speakers of Other Languages) Program, a team of college staff explored how 小黄猫传媒 could play a role in supporting equitable access to vaccines and educational materials for students and the community at large.
鈥淥ur team saw a clear opportunity to leverage 小黄猫传媒 as a trusted name in the community and to form strategic partnerships with community-based organizations and medical institutions 鈥 each leaning into their strengths and resources to have a greater impact,鈥 said Tricia Brand, former director of equity and inclusion at 小黄猫传媒.
Partners included Multnomah County鈥檚 Program,, and.
鈥淲e move at the speed of mutual trust,鈥 said Dr. Donn Spight, who is a professor of surgery and co-leads OHSU鈥檚 Vaccine Equity Committee. 鈥淚 want to see accurate information put in a space where a person can make an informed decision.鈥
Collectively, 小黄猫传媒 and partners were able to take a strategic approach. Clinic organizers targeted 小黄猫传媒 campus and center locations near communities more adversely affected by the coronavirus and that had lower vaccination rates.
鈥淎s the COVID-19 pandemic spread globally, it became evident a collective response would be necessary to respond to the rising cases in our community, including greater involvement of culturally specific organizations and institutions of higher learning,鈥 said REACH Program Manager Charlene Addy McGee. “Partnerships like the one forged with 小黄猫传媒 led to pivotal community mobilization efforts in managing the pandemic and addressing equity gaps.”
小黄猫传媒 worked with community organizations such as and, and a network of agencies serving culturally specific communities. They identified the importance of co-locating resources and materials at the clinics to engage the communities they serve and to create welcoming spaces.
President Hongcheng Zhao attended each of the Southeast Campus vaccine clinics to provide free rental assistance, interpretation support and outreach to the Chinese American communities of Portland. 
鈥淲hile the pandemic did turn our lives upside down, it brought us together and opened the door for future collaborations with institutions like 小黄猫传媒 and other organizations in the post-pandemic recovery,鈥 Zhao said.
The vaccine clinics featured multilingual resources and interpretation services, as well as incentives to offset any financial burdens associated with obtaining the vaccine. Other partners included聽Centro Cultural, Virginia Garcia Memorial Health Center, Hmong American Community of Oregon, Future Generations Collaborative, Medical Teams International, TriMet and Washington County.
鈥淚t was a great experience, and a reminder of what it means when 小黄猫传媒 says ‘community’ is our middle name,” said聽Kien Truong, executive director of the Asian and Pacific Islander Community Coalition of Oregon and former 小黄猫传媒 student board trustee.

